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User Manual Commercial activity Version 1.0 · Stable

Manual Calls & reminders

Two list screens: Phone calls (the log of calls made / received) and Phone reminders (the reminders to make). Each call is classified by type, reason, customer, responsible, duration and direction.

2
Screens (calls / reminders)
3
Call directions
6
Main fields
2
Exports (PDF / Excel)
1

Overview

The Calls and Phone reminders screens track all of the sales team's phone activity. A call records an exchange that has already happened (duration, direction, reason); a reminder flags a callback still due and is checked "done" once it has been made. Both automatically roll up into the Customer activity.

Business goal

  • Keep a record of every customer call
  • Qualify the call (type, reason, duration, direction)
  • Track the reminders to make
  • Measure phone activity per salesperson

Target audience

  • Call center team — logs calls & reminders
  • Sales reps — log their follow-ups
  • Sales manager — monitors call pressure

Call vs reminder

A call is an exchange that has already taken place (with duration and direction). A reminder is an intention to recontact the customer, marked "done" once it has been.

2

Access and navigation

Left-hand side menu: Commercial activityPhone calls or Phone reminders.

Swifto ERP — Commercial activity menu
Global dashboard
Sales
Commercial activity
Customer activities
Meeting schedules
Phone calls
Telephone reminders
Purchases
Need help? Click here...
The call log opens on the right after the click.
3

Call log

The Phone calls screen lists calls in a table, with a direction icon at the start of each row. The toolbar lets you export, create, delete and search.

Commercial activity › Phone calls
Phone calls
New Search
TypeReasonCustomerResponsibleDateDuration
Order follow-upDelivery follow-upEL MAZRAAMouadh BEN AZIZA28/05/2026 09:156 min
ProspectingInitial contactSOTUMAGAyatollah ORABI27/05/2026 11:4012 min
CollectionsDue-date reminderECARMouadh BEN AZIZA26/05/2026 16:05
ButtonRole
PDF / ExcelExport the displayed (filtered) list.
NewOpens the call entry form (section 6).
DeleteDeletes the ticked calls (depending on privilege).
SearchFilters by status, customer, type, reason, period.
Details (per row)Opens the full call record.
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Call direction

The icon at the start of the row shows the direction of the call. Three cases, recognizable at a glance.

Inbound call

The customer called the company.

Outbound call

The salesperson called the customer.

Call not completed

Unanswered attempt / to be rescheduled.

A not completed call has no duration (—); it's a good candidate to turn into a reminder so it doesn't get forgotten.

5

Call fields

FieldDescription
TypeCall category (prospecting, order follow-up, collections…).
ReasonPrecise reason, linked to the selected type.
CustomerContact concerned by the call (mandatory).
ResponsibleSalesperson who made or received the call.
Date / DurationStart timestamp and calculated duration of the call.
DirectionInbound, outbound or not completed (icon at the start of the row).

The reason depends on the type chosen: select the type first, and the list of reasons adjusts accordingly.

6

Create a call

Click New: the entry window contains the call's fields.

The duration is calculated from the call's start and end times. A not completed call remains without a duration.

7

Phone reminders

The Phone reminders screen works like the call log, but lists the customers to recontact. Each reminder is checked done once the call has been made, which removes it from the list of pending reminders.

Commercial activity › Phone reminders
Telephone reminders
New Search
DoneTypeReasonCustomerResponsibleReminder date
ProspectingReconnectSOTUMAGAyatollah ORABI30/05/2026 10:00
CollectionsDue-date reminderECARMouadh BEN AZIZA28/05/2026 14:30
Quote follow-upConfirm the quoteBUFFET CONCEPTMouadh BEN AZIZA31/05/2026 09:30

To do

The reminder is pending: the customer has not yet been recontacted.

Done

The reminder call has been made; the reminder is closed.

8

Search & export

Both lists can be filtered via Search and exported as PDF or Excel.

The export reflects exactly the filtered list shown on screen: refine your search before exporting for a targeted report.

9

Link with customer activity

Any call linked to a customer automatically rolls up into their activity timeline, as a turquoise chip, with its type, reason, duration and direction.

flowchart LR
  A[Enter call / reminder]:::ph --> R{Linked
to a customer?}:::p R -->|Yes| T[[Customer activity
timeline]]:::c R -->|No| X([Does not appear]):::ko T --> S([Full context
before the next contact]):::ok classDef ph fill:#E6FBF9,stroke:#00A89D,color:#065F46; classDef p fill:#EEF0FF,stroke:#6C5DD3,color:#3a2b80; classDef c fill:#F0EEFF,stroke:#7366FE,color:#5B21B6; classDef ok fill:#D1FAE5,stroke:#10B981,color:#065F46; classDef ko fill:#FEE2E2,stroke:#EF4444,color:#991B1B;
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Business rules

Mandatory customer — a call without a customer does not roll up into the customer activity; always link the contact.

Reason depends on type — the list of reasons adapts to the selected call type.

Calculated duration — derived from the start / end times; a call not completed remains without a duration.

Reminder "done" — checking a reminder closes it; until it is checked, it remains a reminder to handle.

Company-level segregation — you only see the calls, customers and salespeople of your company.

11

Real-world scenario

A morning at the call center

  1. 1
    09:15 — Mouadh calls EL MAZRAA to follow up on a delivery: he logs an outbound call, type Order follow-up, duration 6 min.
  2. 2
    11:40 — SOTUMAG calls back: Ayatollah logs an inbound call for prospecting (12 min).
  3. 3
    16:05 — ECAR doesn't answer: call not completed → Mouadh creates a reminder for the next day at 14:30.
  4. 4
    The next day — he reaches ECAR, checks the reminder done. All these calls already appear in the Customer activity of each account.
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FAQ & Tips

My call doesn't appear in the customer activity?

The call must be linked to a customer (mandatory field) and fall within the period shown in the Customer activity.

I can't find the right reason?

First check the type: the list of reasons depends on it. Changing the type changes the reasons offered.

Tip — turn a missed call into a reminder

As soon as a call is not completed, immediately create a reminder: you won't lose track of the contact still to call back.

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Swifto ERP · Commercial activity module · User Manual v1.0

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