Manual Calls & reminders
Two list screens: Phone calls (the log of calls made / received) and Phone reminders (the reminders to make). Each call is classified by type, reason, customer, responsible, duration and direction.
Overview
The Calls and Phone reminders screens track all of the sales team's phone activity. A call records an exchange that has already happened (duration, direction, reason); a reminder flags a callback still due and is checked "done" once it has been made. Both automatically roll up into the Customer activity.
Business goal
- Keep a record of every customer call
- Qualify the call (type, reason, duration, direction)
- Track the reminders to make
- Measure phone activity per salesperson
Target audience
- Call center team — logs calls & reminders
- Sales reps — log their follow-ups
- Sales manager — monitors call pressure
Call vs reminder
A call is an exchange that has already taken place (with duration and direction). A reminder is an intention to recontact the customer, marked "done" once it has been.
Access and navigation
Left-hand side menu: Commercial activity → Phone calls or Phone reminders.
Call log
The Phone calls screen lists calls in a table, with a direction icon at the start of each row. The toolbar lets you export, create, delete and search.
| Type⇅ | Reason⇅ | Customer⇅ | Responsible⇅ | Date⇅ | Duration⇅ | |||
|---|---|---|---|---|---|---|---|---|
| Order follow-up | Delivery follow-up | EL MAZRAA | Mouadh BEN AZIZA | 28/05/2026 09:15 | 6 min | |||
| Prospecting | Initial contact | SOTUMAG | Ayatollah ORABI | 27/05/2026 11:40 | 12 min | |||
| Collections | Due-date reminder | ECAR | Mouadh BEN AZIZA | 26/05/2026 16:05 | — |
| Button | Role |
|---|---|
| PDF / Excel | Export the displayed (filtered) list. |
| New | Opens the call entry form (section 6). |
| Delete | Deletes the ticked calls (depending on privilege). |
| Search | Filters by status, customer, type, reason, period. |
| Details (per row) | Opens the full call record. |
Call direction
The icon at the start of the row shows the direction of the call. Three cases, recognizable at a glance.
Inbound call
The customer called the company.
Outbound call
The salesperson called the customer.
Call not completed
Unanswered attempt / to be rescheduled.
A not completed call has no duration (—); it's a good candidate to turn into a reminder so it doesn't get forgotten.
Call fields
| Field | Description |
|---|---|
| Type | Call category (prospecting, order follow-up, collections…). |
| Reason | Precise reason, linked to the selected type. |
| Customer | Contact concerned by the call (mandatory). |
| Responsible | Salesperson who made or received the call. |
| Date / Duration | Start timestamp and calculated duration of the call. |
| Direction | Inbound, outbound or not completed (icon at the start of the row). |
The reason depends on the type chosen: select the type first, and the list of reasons adjusts accordingly.
Create a call
Click New: the entry window contains the call's fields.
New phone call
The duration is calculated from the call's start and end times. A not completed call remains without a duration.
Phone reminders
The Phone reminders screen works like the call log, but lists the customers to recontact. Each reminder is checked done once the call has been made, which removes it from the list of pending reminders.
| Done | Type⇅ | Reason⇅ | Customer⇅ | Responsible⇅ | Reminder date⇅ | ||
|---|---|---|---|---|---|---|---|
| Prospecting | Reconnect | SOTUMAG | Ayatollah ORABI | 30/05/2026 10:00 | |||
| Collections | Due-date reminder | ECAR | Mouadh BEN AZIZA | 28/05/2026 14:30 | |||
| Quote follow-up | Confirm the quote | BUFFET CONCEPT | Mouadh BEN AZIZA | 31/05/2026 09:30 |
To do
The reminder is pending: the customer has not yet been recontacted.
Done
The reminder call has been made; the reminder is closed.
Search & export
Both lists can be filtered via Search and exported as PDF or Excel.
Search for a call
The export reflects exactly the filtered list shown on screen: refine your search before exporting for a targeted report.
Link with customer activity
Any call linked to a customer automatically rolls up into their activity timeline, as a turquoise chip, with its type, reason, duration and direction.
flowchart LR
A[Enter call / reminder]:::ph --> R{Linked
to a customer?}:::p
R -->|Yes| T[[Customer activity
timeline]]:::c
R -->|No| X([Does not appear]):::ko
T --> S([Full context
before the next contact]):::ok
classDef ph fill:#E6FBF9,stroke:#00A89D,color:#065F46;
classDef p fill:#EEF0FF,stroke:#6C5DD3,color:#3a2b80;
classDef c fill:#F0EEFF,stroke:#7366FE,color:#5B21B6;
classDef ok fill:#D1FAE5,stroke:#10B981,color:#065F46;
classDef ko fill:#FEE2E2,stroke:#EF4444,color:#991B1B;Business rules
Mandatory customer — a call without a customer does not roll up into the customer activity; always link the contact.
Reason depends on type — the list of reasons adapts to the selected call type.
Calculated duration — derived from the start / end times; a call not completed remains without a duration.
Reminder "done" — checking a reminder closes it; until it is checked, it remains a reminder to handle.
Company-level segregation — you only see the calls, customers and salespeople of your company.
Real-world scenario
A morning at the call center
- 109:15 — Mouadh calls EL MAZRAA to follow up on a delivery: he logs an outbound call, type Order follow-up, duration 6 min.
- 211:40 — SOTUMAG calls back: Ayatollah logs an inbound call for prospecting (12 min).
- 316:05 — ECAR doesn't answer: call not completed → Mouadh creates a reminder for the next day at 14:30.
- 4The next day — he reaches ECAR, checks the reminder done. All these calls already appear in the Customer activity of each account.
FAQ & Tips
My call doesn't appear in the customer activity?
The call must be linked to a customer (mandatory field) and fall within the period shown in the Customer activity.
I can't find the right reason?
First check the type: the list of reasons depends on it. Changing the type changes the reasons offered.
Tip — turn a missed call into a reminder
As soon as a call is not completed, immediately create a reminder: you won't lose track of the contact still to call back.
Swifto ERP · Commercial activity module · User Manual v1.0
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